MarketsandMarkets Launches Revenue Intelligence Hub for Predictable B2B Growth
Delray Beach, FL, Aug. 12, 2025 (GLOBE NEWSWIRE) -- MarketsandMarkets today announced the launch of its comprehensive Revenue Intelligence Hub, featuring the advanced SalesPlay revenue intelligence platform. This breakthrough solution empowers B2B sales teams to detect revenue opportunities before they surface in traditional CRMs, delivering predictive sales intelligence and automated forecasting through integrated AI Sales Analytics.
Transforming Revenue Intelligence with AI-Powered Insights
The Revenue Intelligence Hub leverages AI signals, buyer intent data, and ecosystem shifts to spot emerging opportunities in real-time, giving sales representatives a decisive early-mover advantage. The hub features AI Sales Analytics alongside comprehensive contact enrichment tools and predictive forecasting capabilities within the SalesPlay platform.
"Sales performance must evolve from static dashboards to real-time enablement," said Sonali Nanda, Chief Product Officer at MarketsandMarkets. "With our Revenue Intelligence Hub, every seller can perform like the top 1% - spotting, winning, and growing deals with precision."
Comprehensive Revenue Intelligence Capabilities
The Revenue Intelligence Hub addresses critical sales challenges through multiple integrated components within the SalesPlay revenue intelligence platform, including six specialized AI agents that monitor live market signals and track buyer patterns. Key features include:
- Predictive Revenue Analytics: Advanced forecasting algorithms that identify revenue shifts before competitors recognize opportunities
- Intelligent Contact Enrichment: Automated data enhancement providing deep insights into prospect organizations and decision-makers
- AI Sales Analytics: Real-time market intelligence enabling data-driven sales strategies and pipeline optimization
- Account Intelligence Solutions: Comprehensive prospect profiling with personalized engagement recommendations
- Automated Revenue Forecasting: Machine learning-powered predictions for accurate sales planning and resource allocation
Explore the AI Sales Hub at: https://www.marketsandmarkets.com/AI-sales/salesplay.asp
Driving Measurable Sales Performance
The Revenue Intelligence Hub powers sales representatives to grow pipeline with fresh ideas, secure more first meetings with the right contacts through hyper-personalized outreach, and close faster with AI-generated pitch stories, business cases, and strategic talk tracks. The integrated platform provides ready-to-send presentations, personalized messaging frameworks, ROI calculations, and conversation guides tailored to specific opportunities and decision-makers.
Organizations implementing this revenue intelligence platform typically experience significant improvements in conversion rates, sales cycle acceleration, and forecast accuracy, transforming unpredictable sales processes into consistent, measurable growth engines.
About MarketsandMarkets™ MarketsandMarkets™ has been recognized as one of America's Best Management Consulting Firms by Forbes, as per their recent report. MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. With the widest lens on emerging technologies, we are proficient in co-creating supernormal growth for clients across the globe. Today, 80% of Fortune 2000 companies rely on MarketsandMarkets, and 90 of the top 100 companies in each sector trust us to accelerate their revenue growth. With a global clientele of over 13,000 organizations, we help businesses thrive in a disruptive ecosystem. The B2B economy is witnessing the emergence of $25 trillion in new revenue streams that are replacing existing ones within this decade. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing. Built on the 'GIVE Growth' principle, we collaborate with several Forbes Global 2000 B2B companies to keep them future-ready. Our insights and strategies are powered by industry experts, cutting-edge AI, and our Market Intelligence Cloud, KnowledgeStore™, which integrates research and provides ecosystem-wide visibility into revenue shifts. To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook. Contact: Mr. Rohan Salgarkar MarketsandMarkets™ INC. 1615 South Congress Ave. Suite 103, Delray Beach, FL 33445, USA: +1-888-600-6441 Email: sales@marketsandmarkets.com Visit Our Website: www.marketsandmarkets.com
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